{"id":1775,"date":"2024-11-19T15:05:25","date_gmt":"2024-11-19T15:05:25","guid":{"rendered":"https:\/\/www.valuegroovers.com\/what-we-do\/"},"modified":"2026-06-09T10:41:05","modified_gmt":"2026-06-09T10:41:05","slug":"what-we-do","status":"publish","type":"page","link":"https:\/\/www.valuegroovers.com\/en\/what-we-do\/","title":{"rendered":"What we do"},"content":{"rendered":"\t\t
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WHAT WE DO<\/h1>\t\t\t\t<\/div>\n\t\t\t\t
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Value Groovers transforms scientific research into practical solutions for the agricultural, forestry and agri-food sectors. With many years of experience in technological development, we bridge academic research and industrial applications to provide advanced tools and strategic support to professionals. Our areas of expertise include:<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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AGRICULTURAL GENETICS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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GENETIC IMPROVEMENT<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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We develop advanced wheat genotypes to meet requirements for yield, nutritional value and resistance to stress and pathogens. By combining traditional methods with cutting-edge approaches, we are accelerating the selection of climate-resilient varieties, thereby safeguarding food security and sustainability. As well as promoting increased productivity, we encourage farming practices that can deliver higher-quality, more nutritious food, thereby meeting the challenges facing future generations.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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MOLECULAR TRACEABILITY<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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We use advanced genetic analysis, such as the Fluidigm SNP Genotyping Analysis system, to create “molecular passports” that map the origin and distinctive characteristics of each crop. These tools ensure accurate information on the origin, authenticity and quality of products, which are the cornerstones of robust and secure supply chains. This strengthens trust between producers and consumers, whilst promoting businesses that invest in high-quality products produced in an environmentally responsible manner.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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ORGANISATION AND SUPPLY CHAINS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Smart Farming<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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Through applied research and field trials, we assess the effectiveness of algorithms and digital tools in optimising agricultural practices and improving resource management. Our expertise in agricultural sciences and its practical application enables us to identify the most suitable technological solutions to be incorporated into certifiable protocols and supply chain agreements, ensuring scientific rigour and real-world applicability.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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STRATEGIC PLANNING<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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We support businesses in strategic planning through forecasting models that simulate the economic impacts and environmental benefits of production practices. Using scientifically validated methods, we analyse scenarios to optimise the use of production factors and maximise profitability while supporting long-term sustainability. We help farms make informed decisions, turning market uncertainty and regulatory changes into opportunities for growth.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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ENVIRONMENT AND SUSTAINABILITY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Carbon Farming<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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Reduction of emissions and carbon sequestration are key priorities for every sector of industry, with agriculture and forestry playing a leading role. In line with the EU\u2019s Carbon Farming initiative, we develop scientific protocols to calculate CO\u2082 uptake by agroforestry ecosystems. We support companies with carbon certification, validating their environmental commitments to help them secure recognition under the Common Agricultural Policy (CAP) and in the carbon credit market.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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BIODIVERSITY<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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We promote the development of replicable models in which private individuals and institutions work together to support biodiversity. Drawing on the shared expertise of specialists and local communities, we have established procedures for creating natural areas that benefit the local area. We offer cross-disciplinary expertise in the regeneration of agricultural, forestry and urban systems, integrating advanced pre- and post-evaluation models to measure the tangible benefits of environmental improvement projects.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Our goals<\/h1>\t\t\t\t<\/div>\n\t\t\t\t
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Our goal is to be the national benchmark for agri-forestry and food businesses that choose to stand out for their sustainability, innovation and transparency. We drive change through cutting-edge solutions born of dialogue, tackling market challenges by strengthening links within the supply chain and the local community. We guarantee a distinctive, bespoke service, tailored to your actual production needs. We transform scientific research into tangible innovation, integrating the expertise of those working in the field into growth strategies where sustainability creates shared value.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

WHAT WE DO Value Groovers transforms scientific research into practical solutions for the agricultural, forestry and agri-food sectors. With many years of experience in technological development, we bridge academic research and industrial applications to provide advanced tools and strategic support to professionals. Our areas of expertise include: AGRICULTURAL GENETICS GENETIC IMPROVEMENT We develop advanced wheat […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"iawp_total_views":16,"footnotes":""},"class_list":["post-1775","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.valuegroovers.com\/en\/wp-json\/wp\/v2\/pages\/1775","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.valuegroovers.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.valuegroovers.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.valuegroovers.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.valuegroovers.com\/en\/wp-json\/wp\/v2\/comments?post=1775"}],"version-history":[{"count":5,"href":"https:\/\/www.valuegroovers.com\/en\/wp-json\/wp\/v2\/pages\/1775\/revisions"}],"predecessor-version":[{"id":2260,"href":"https:\/\/www.valuegroovers.com\/en\/wp-json\/wp\/v2\/pages\/1775\/revisions\/2260"}],"wp:attachment":[{"href":"https:\/\/www.valuegroovers.com\/en\/wp-json\/wp\/v2\/media?parent=1775"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}